It is becoming essential for any successful business to have a web presence which can be through a website or by using social media platforms. Effective marketing is a crucial part of any business but the cost of paying a professional web designer is out of many start-up businesses reach leading some to decide to […]

Every online marketing expert will tell you that SEO (Search Engine Optimisation) is an essential part of marketing and needs to be done in order to get your website to rank well organically. If you ask any SEO expert, they will say one of the biggest challenges they face when it comes to SEO is […]

When you create a website there are many elements that sometimes get overlooked or that are not given as much attention as they should do. If you use a content management system you may notice an area for each page that asks for Meta descriptions, Meta keywords and Meta title. Although these does not hold […]

SEO stands for Search Engine Optimisation and will help get a website to the top of Google And other search engines if done correctly. Many customers will come to a marketing company after they have had a website built to ask them to do some SEO work on it. This can make it very hard […]

When looking at your website conversions you may come across the term call to actions. Call to actions or CTA’s are something on your site that prompts the visitor to carry out an action. It may be that you are getting people to buy a product, enquire about a product, request a sample or information […]